Smells amazing!!!
CURL-Defining Gel - Hydrating
CURL-Defining Gel - Hydrating
Regular price
$38.00 USD
Regular price
Sale price
$38.00 USD
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per
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Shapes, holds, hydrates
Virtue® Curl-Defining Gel is a memory-building curl perfector with the strength of a traditional gel definer but none of the slick, crunchy side effects. Sheer and smooth, it glides through hair to build, shape, de-frizz, and hold the curls you have—and the ones you never knew existed.
Alpha Keratin 60ku® is a whole, human keratin protein, the first of its kind ever used in hair care. Born from regenerative medicine, it is identical to the keratin in our hair, skin, and nails, so it has the power to bind directly to damaged areas and repair unlike anything else.
Key Ingredients:
Shea Butter Ester: Nourishing ester that hydrates curls without weighing them down for optimal natural curl formation.
Selaginella Lepidophylla Extract (“Resurrection Plant” or “Rose of Jericho”): A specialty botanical plant active that
attracts moisture to parched curls to bring them back to life.
Chia and Flaxseed Polysaccharides:Naturally-derived sugars that enhance curl formation and hold.
Free of parabens, sulfates, phthalates, synthetic colors and dyes. Gluten Free. Cruelty Free. Vegan.
Scent:
A luxurious blend of juicy kumquat, grapefruit, and peppery greens wrapped in warm driftwood notes to keep curls springy, shiny, and full of life.
How to use:
Apply in sections for high definition or all over in a scrunching motion for light hold. Style as usual.
Ingredients
Ingredients
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Customer Reviews
Overall rating: 4.7 / 5 from 194 reviews.
Love the oil!! It’s my second time purchasing. I initially bought it in a small boutique and after a diligent Internet search, I found you guys and purchased through you. This time, I bought the larger bottle, but the pump that was sent does not fit the bottle.
Love this color. It feels like it moisturizes too.
One of the best concealers that I have tried! The consistency is really nice and it’s really easy to blend and mix with the other products!
Great class
Fun class!
I attended the Jane Iredale makeover session at the shop and instantly fell in love with this lip shade! The color worked so well with my complexion and stays on for hours. Even after eating and drinking you're left with a beautiful stain on the lips. 10/10 recommend!
My skin is line free .absolutely love this oil as it works miraculously.❤️
My kids love this! This is our third bottle we’ve purchased and every time we run out they beg for more. This is our first time trying a different fragrance and it did not disappoint.
Soothing and made with high quality material. Feels good in my hand. Would buy again.
Nice customer service
Beautiful set that I bought for a friend! She absolutely loves them. We just played a round with them last week!
The best lotion for my hands. It has the best absorption, light fragrance, and fantastic texture when first applying it. I use it daily!
So I love that this tint is natural and I like to try new items in the store as there are limited chemicals. This stain is great for an evening out or even one coat to go to work daily. However, it transfers and only lasts 1-2 hours before you need to reapply. It's a pigmented finish and usually I see color left on the outlines of my lips.
Purchased the sample size and will be upgrading to the full bottle. It smells wonderful, not overpowering and will not bother your sinuses or give headaches.
I love my new deodorant! I will be a regular, thank you.
This stuff gives such good protection for my extremely sun-sensitive lips. So grateful for this shade - perfect for neutral toned skin. it looks good, without shouting "I'M WEARING LIPSTICK!" I've tried Berry (a bit too cool for me) and Red Earth (a bit too warm) before, and Nude is just right.
Great foundation. It is easy to apply and it does not feel itchy on my skin.
Really helps get me back to sleep if I wake up during the night.
Pretty color and worked well for my sensitive eyelids. Thanks to Anisa for introducing me to the brand!!
Love the glow that this adds to my skin for summer.
My wife loves the design and the smell and it came very fast! Thank you!
I use it everyday and like how it glides on my skin
Refreshing and Relaxing primer spray
The shade is perfect.
I really love this lotion. For $13 and no plastic I am really impressed. Hopefully you guys keep doing. Plastic refills I think that’s what we’re all looking for ideally
great
This is my second one for my college girl. She loves it!
Smooth finish. Not oily in sun. Would recommend.
Love the product … disappointed in wrong bottle… was out so missed daily use
This palette is the perfect combination of colors to wear everyday. The formulation is soft with high color payoff. Easy to travel with for on the go makeup!
I love this face wash. I cannot explain how it makes my skin feel clean, soft not tighter stripped it’s the perfect second step to a double wash method. I tried it on a whim after using a sample in store and I’m so glad that I did.
great!
This is the best mascara I have ever tried, and I have tried a lot. It's not goopy or clumpy and stays on all day without flaking!
It did not work. It seems the bottle was damaged
This is the product that brought me to Beauty Shop Bellaire - a friend uses this lipstick and loves it. Wanted an in-person experience to find the color that suited me best. Found three by trying them at this shop! Now it's the only lipstick I wear; it's so soft and moisturizing.
Love how clean this brand is - no carcinogenic ingredients. It goes on a bit thin and takes a bit more work to apply, but that's comparing it to toxic brands I've used in the past. It has great staying power in hot steamy weather.
My brows are thinning a lot in my 50s, so I have to wear brow gel. This product works great and looks natural, and it's a clean brand!
I liked it when I tried a sample at the shop, but when I wore it the next day, the lip gloss had a stickyness that would not go away. Found myself distractedly smacking my lips an hour later and ended up wiping it all off. Then I saw the product contains polybutene; gross, don't want that in something I'm going to easily ingest. Tossed it in the trash.
The scent is perfect!! So fresh and clean. Arrived quick with zero issues. And i love the touch of a hand written thank you. Makes me want to be a return cutomer!