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Virtue Labs

Curl Hydrate & Nourish Haircare Discovery Set

Curl Hydrate & Nourish Haircare Discovery Set

Regular price $38.00 USD
Regular price Sale price $38.00 USD
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Detangle, hydrate, and protect hair from heat, humidity, and environmental damage with nourishing sulfate-free Curl Shampoo and Conditioner and Leave-In Curl Butter, a deeply restorative yet weightless cream for a variety of curl patterns.

Set Includes:
  • Curl Shampoo, 2 oz./ 60 mL
  • Curl Conditioner, 2 oz./ 60 mL
  • Curl Leave-In Butter, 0.5 oz./15 mL

Curl Shampoo: 
A rich, non-drying formula that gently cleanses while removing excess oils and build-up to maintain the natural curl pattern. It protects against humidity, heat, and environmental damage while mending and prepping hair for manageable, frizz-free styles.

Curl Conditioner:
Weightlessly detangles, de-frizzes, nourishes, and hydrates without weighing down curls. It repairs cuticle damage, rejuvenates elasticity, and protects against humidity, heat, and environmental damage for soft, silky, and strong curls.

Curl Leave-In Butter:
A healing, leave-in cream rich in reparative proteins and concentrated moisture to infuse hair with hydration, neutralize frizz, and guard from heat and humidity. Simultaneously, Alpha Keratin 60ku® repairs cracks and splits to protect against breakage, leaving curls stronger, softer, and full of shine.

What Makes It Different:
Alpha Keratin 60ku® works with specially chosen hydrators and curl-optimizing polymers to facilitate natural curl patterns while repairing brittle hair that’s more prone to breakage. Virtue® Curl is the only premium curl line free of the Big Six chemicals––parabens, phthalates, silicones, sulfates, formaldehyde donors, and synthetic colorants.

A luxurious blend of juicy kumquat, grapefruit, and peppery greens wrapped in warm driftwood notes to keep curls springy, shiny, and full of life.

Ideal For:
  • A broad range of soft waves to highly textured curl patterns
  • Safe for color-treated and chemically treated hair

How to Use:
  • Shampoo: Wet hair thoroughly, work a quarter-size amount of shampoo into palms, and emulsify with water, working into a lather before applying. Massage shampoo into hair and scalp to form a rich lather. Rinse and repeat if necessary. For best results follow with Virtue® Curl Conditioner
  • Conditioner: Apply a generous amount of conditioner between palms and massage into hair, starting from the ends and working your way up toward the root. Distribute conditioner through hair using a wide-tooth comb. Leave on for 2–3 minutes. Rinse thoroughly
  • Leave-In Butter: Work a generous amount of product into wet or damp hair from root to ends. do not rinse. Reapply as needed


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